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Apple Inc. design motifs
Apple Inc. products have had a number of various design motifs since its inception. Recent motifs were mainly developed under the collaboration of Steve Jobs and Sir Jonathan Ive beginning in 1997, radically altering the previous Apple computer designs.
==Snow White==
(詳細はHartmut Esslinger's Frog Design, and was used from 1984 to 1990. The Apple IIc was the first Apple product to use the design language. Snow White is characterised by its heavy use of vertical and horizontal lines for both decoration, ventilation and to create the illusion that the computer casings were smaller than they actually were. The colour palette mostly consisted of light gray (Platinum) and off-white (fog). Other motifs include minimal surface texturing and an inlaid three-dimensional Apple logo which was diamond cut to the exact shape. The last Apple product to use the Snow White design language was the Macintosh IIfx which was released in 1990.
The Snow White design language established Apple as a design leader in the consumer electronics industry, set trends for the computer industry as well as changing the industry's perception of how computers are designed and manufactured.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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